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Why Every Brand Needs an Ecommerce & Marketplace Audit

Last Updated:
May 19, 2025
8 min read
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Why Every Brand Needs an Ecommerce & Marketplace Audit

You wouldn’t build a house on a shaky foundation. The same goes for your ecommerce business.

Before spending on ads, expanding SKUs, or launching new channels, you need a clear view of what’s working — and what isn’t. That’s where ecommerce and marketplace audits come in.

At Retail 8 Consulting, we’ve audited hundreds of ecommerce setups — across DTC sites, Amazon, Shopify, and beyond — and here’s what we’ve learned:

1. Your Storefront = Your First Impression

We assess how your store or product listings present to both humans and algorithms. From product images and titles to category structure and trust signals — this is where conversion starts.

2. Data-Backed, Not Gut-Based

We pull data from GA4, Shopify, Amazon Seller Central, and more to analyze what’s really happening — where users drop off, what pages underperform, and where margin is being lost.

3. Checkout Flows Matter More Than You Think

Abandoned carts often trace back to bad UX or unclear shipping info. Our audits examine the full user journey to flag friction points and leaks.

4. Marketplace Listings Need Consistency & Compliance

For Amazon and similar platforms, we audit for compliance, duplicate ASINs, listing health, and keyword use — ensuring you’re not leaving easy wins on the table.

5. We Deliver an Action Plan (Not Just a Report)

No fluff. You get a clear list of fixes, priorities, and next steps. Our audits are built to drive action — not just insights.

The Result?

More revenue. More efficiency. Better data.
A good audit helps you clean up your digital house before scaling it.

Ready to get clear on your ecommerce performance?

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